Latest Marketing News

Online Marketing News: 29 Content Metrics, Twitter Ditches Brevity and Hungerithms

Fri, 27 May 2016 10:30:38 +0000

essential content marketing success metrics from Curata

essential content marketing success metrics from Curata

Content Marketing Measurement: 29 Essential Metrics [Infographic]
Knowing whether or not your content marketing is working is one of the biggest challenges that content marketers face. But you don't have to face that scary challenge alone. Curata has compiled 29 important metrics to help content marketers measure the success of their content marketing, and they're more than just top level. Curata

New Twitter Update Coming: How Marketers Will Soon Be Able to Maximize All 140 Characters
Fellow marketers, it's finally happening! Twitter is leaving brevity in the rear view. OK -- maybe not completely, you still only have 140 characters, but that count will officially no longer include images or links. The changes will be taking place over the next few months, according to the Twittersphere. There are a good amount of things that will no longer rack up your character count: Usernames, quoted tweets, photos and other media attachments. Buffer

Snickers 'Hungerithm' Sets the Candy's In-Store Price Based on the Internet's Mood
Is this marketing news? I certainly think so. Snickers is taking sentiment analysis, real-time marketing, and personalization to a new level. The candy bar company is integrating all of these fun new technologies, in Australia only for now, and tieing it in with their existing 'you're not you when you're hungry' messaging. The hangrier the interwebs get, the lower the price of a Snickers bar. This is an awesome example of what's yet to come for integrated marketing campaigns, get ready! Adweek

Major Google Analytics and AdWords changes [@SmartInsights Alert]
On May 24th, Google hosted their annual Performance Summit. There, they announced a litany of changes to both AdWords and Analytics. Notably, the aforementioned redesign of AdWords, making it a more visually engaging platform that conforms with other Google branded experiences. Other changes include expanding text ads, including expanding headlines to two, 30 character rows vs. one, 25 character row and increasing the description line to 80 characters. Smart Insights

40% of marketers at big companies wait to make SEO changes

Facebook Is Shutting Down Its Desktop-Based Ad Retargeting Exchange
In a continued effort to push online advertisers to their mobile-first advertising platforms, Facebook announced that it's shutting down it's desktop-based ad retargeting exchange. Mobile now accounts for a whopping 82% of the company's overall revenue, so the move seems only natural for the social media giant. Will other platforms follow suit? Adweek

More must be done to educate brands on online ad rules, says ASA
According to Marketing Week, "The ASA believes that despite a fall in the number of complaints about ads by the public “more needs to be done” to educate brands about their obligations when it comes to online advertising.Figures published today (26 May) by the Advertising Standards Authority (ASA) show that the number of online ads investigated by the body is more than double the total for TV – the second most complained about medium. Some 8,633 online ads were subject to investigations, while the number for TV ads was 3,920." The ASA has admitted that the regulatory body needs to do more to ensure that brands understand their obligations under the CAP Code, regardless of medium. Marketing Week

Twitter Disbands Commerce Team, Ceases Product Development On “Buy” Button
The team that's responsible for Twitter's 'buy' button is reportedly disbanded. BuzzFeed reported A number of members of Twitter’s roughly 25-person commerce team have left the company, and those who remain now largely work on two separate product teams: customer service and dynamic product ads. Customer service may one day include a commerce element (think: a buy button inserted by a company into a direct message), but Twitter has not announced any such plans to date." BuzzFeed

What were your top online marketing news stories this week?

Have something to add? A funny joke for me to butcher in next week's YouTube video? Sent it my way on Twitter @Tiffani_Allen or @toprank! Curious about my co-anchor Josh? Visit him @NiteWrites. I'll be back next week with more online marketing news!

The post Online Marketing News: 29 Content Metrics, Twitter Ditches Brevity and Hungerithms appeared first on Online Marketing Blog - TopRank®.

7 Infographics Every Digital Marketer Needs to See

Thu, 26 May 2016 10:30:51 +0000

I love infographics as a marketing tool, don’t you? They can convey a huge amount of information in a compact form. It’s an easy way to hit the highlights of your chosen topic without losing the reader to text fatigue. 90% of information transmitted to the brain is visual, so it makes sense that infographics [...]

The post 7 Infographics Every Digital Marketer Needs to See appeared first on Online Marketing Blog - TopRank®.

[eBook] Easy-as-Pie Guide to Content Planning: 3 Recipes for Success

Wed, 25 May 2016 10:30:29 +0000

Ever been to a busy restaurant and waited what seemed like forever for your food to arrive? Or, bought a loaf of bread only to bring it home and realize it was stale? It’s not easy to run a restaurant, or churn out dozens of perfect pastries. Cooking up quality content isn’t easy either. Much like crafting a [...]

The post [eBook] Easy-as-Pie Guide to Content Planning: 3 Recipes for Success appeared first on Online Marketing Blog - TopRank®.

What Twitter’s Change in Character Count Could Mean for Social Media Marketers

Tue, 24 May 2016 10:30:49 +0000

Last week, Bloomberg gave digital marketers everywhere a reason to celebrate. Citing a source close to the matter, Bloomberg reported that Twitter will soon stop including photos and links as part of their 140-character limit—giving users the ability to craft longer messages. While Twitter Inc. declined to comment, Bloomberg’s source reportedly said the change would [...]

The post What Twitter’s Change in Character Count Could Mean for Social Media Marketers appeared first on Online Marketing Blog - TopRank®.

8 Essential Concepts Every Digital Marketer Should Understand

Mon, 23 May 2016 10:30:25 +0000

There’s an old story about a reporter who visited a skyscraper construction site. He approached one worker and asked what he was doing. “I’ve got to pour this cement before it sets, don’t bother me,” was the reply. The reporter asked another man the same question. “I’m setting this rebar, don’t bother me,” the man [...]

The post 8 Essential Concepts Every Digital Marketer Should Understand appeared first on Online Marketing Blog - TopRank®.

Online Marketing News: State of Digital, Twitter’s Characters and Silent Facebook Video

Fri, 20 May 2016 10:30:44 +0000

2016 state of marketing cmo

2016 state of marketing cmo

CMO.com’s 2016 State Of Digital Marketing, By Industry [Infographic]
In a new infographic from CMO.com, digital marketing spend and other statistics are broken down by industry, including retail, financial services, media and entertainment, travel and hospitality, and high tech. Not surprisingly, retail takes the cake with the biggest spend, followed by financial services. CMO.com

Twitter to Stop Counting Photos and Links in 140-Character Limit
Social media marketers have been abuzz this week with a reported change to the way Twitter will be handling character counts -- links and images are rumored to soon be excluded from character counts. This change could mean even more engaging content on Twitter, without the stress of being confined to 92 characters. Everybody wins! Bloomberg Technology

85 percent of Facebook video is watched without sound
Media publishers are reporting that 85% of their video content is being consumed on Facebook without the sound turned on. What does this mean for marketers and publishers? Content that's engaging visually without the need to hear what is going on will be your best bet on the platform. Many publishers use captions or other forms of text to tell a story within the video, while others simply create video that doesn't need descriptive cues. For video creaters who don't design with a Facebook-first mind set, this could pose challenges in need of a more creative solution. Digiday

Google Ads Now Being Shown in Image Search
Google is reportedly testing adding ads to their image search platform, starting with Google Shopping ads. Image searchers reportedly are curious about the price of some of the items they see in their search results and want to know where they can buy the item pictured. This could potentially open a up a whole new world of advertising opportunities for retailers. Search Engine Journal reports: "The new Product Listing Ads for image search are now officially rolling out. With Image Search being part of the Google Display Network, your PLAs will be automatically eligible to be displayed in image search results, provided your shopping campaign is opted in to Search partners." Search Engine Journal

Digital marketing skills are hard to find for marketing leaders

Twitter Beta-Testing Way to Attach Ads to Tweets in Third-Party Apps
According to SocialTimes, Twitter's "senior product manager Mollie Vandor announced [...] that the social network is beta-testing a way for brands to display ads from its MoPub ad-serving solution directly via Twitter Kit timelines for Android and iOS applications. Vandor added that all ad rendering is handled automatically, and ads match the themes and color preferences in Twitter Kit so they will display properly within apps." This could be a huge win for Twitter's advertising platform and those who use it for their marketing campaigns. SocialTimes

Instagram’s new analytics give detailed insights
For marketers who have been dying to measure the effectiveness of their Instagram posts, there's a glimmer of hope ahead -- Instagram is now testing detailed analytics! Marketing Land reports the new insights will include: Follower data, including "age distribution, geographic distribution, gender distribution and follower activity by hour, among other data," and all images posted within seven or 30 days displaying in order of impressions in Top Posts. Marketing Land

Google launches their new mobile-friendly testing tool
According to Search Engine Land, "Google announced they’ve launched their new mobile-friendly testing tool at search.google.com/search-console/mobile-friendly." The tool, which was last updated at the end of 2014, has been updated with a more sleek look, matching what you'd typically expect to see from a Google property. This will reportedly also leave more room for Google to improve the tool's functionality over time. Search Engine Land

What were your top online marketing news stories this week?

Stop by next week for more weekly news, super videos, and possibly some funny jokes. Have something to share? Tweet me at @Tiffani_Allen or @toprank!

The post Online Marketing News: State of Digital, Twitter’s Characters and Silent Facebook Video appeared first on Online Marketing Blog - TopRank®.

Authoritative, Credible & Trustworthy: 3 Attributes of a Successful Digital Marketing Strategy

Thu, 19 May 2016 10:30:31 +0000

There was a time in the not so distant past when marketing and reality did not always align. Companies could create a genius marketing campaign to promote a crap product without much backlash. Customers would receive the product which was clearly not as advertised, and had little recourse to spread the word. The interconnectivity of [...]

The post Authoritative, Credible & Trustworthy: 3 Attributes of a Successful Digital Marketing Strategy appeared first on Online Marketing Blog - TopRank®.

6 Ways to Use Video to Add More Value to Your Digital Marketing Strategy

Wed, 18 May 2016 10:30:00 +0000

Humans are highly visual beings, so it’s certainly no surprise that online video content is becoming a favorite source of information and entertainment across the digital landscape—and it shows no signs of slowing down. According to a HighQ infographic, experts believe that 69% of consumer Internet traffic will be from video by 2017—and that number [...]

The post 6 Ways to Use Video to Add More Value to Your Digital Marketing Strategy appeared first on Online Marketing Blog - TopRank®.

LinkedIn Publishing: 3 Tips for Creating Better Content & 6 Marketers Setting a Great Example

Tue, 17 May 2016 10:30:16 +0000

  Let’s face it, our online audiences are being force fed an incredible amount of content on a daily basis. Sadly, it doesn’t matter if they bookmark or subscribe to blogs, find things in search or locate articles in their Twitter or Facebook feeds; it’s overwhelming. And it’s not going to slow down. In fact, [...]

The post LinkedIn Publishing: 3 Tips for Creating Better Content & 6 Marketers Setting a Great Example appeared first on Online Marketing Blog - TopRank®.

8 Ways to Build Credibility & Trust with Content Marketing

Mon, 16 May 2016 10:30:43 +0000

Imagine if the Nigerian prince—you know, the one spamming your email—really did have millions of dollars he needed to smuggle out of the country. Imagine he was legitimately offering you a generous portion of the cash to help you out. Think how sad and baffled he would be as yet another email went unanswered, even [...]

The post 8 Ways to Build Credibility & Trust with Content Marketing appeared first on Online Marketing Blog - TopRank®.

Online Marketing News: Decoding Content, Periscope Drones and Google Turns Black

Fri, 13 May 2016 10:30:17 +0000

decoding successful content infographic

decoding successful content infographic

Decoding Successful Content
What is successful content made of? It turns out, great content must be simple, unexpected, concrete, credible, emotional, and it must tell a story. This infographic from Fractl examines three pieces of well performing content to exemplify the six parts of this recipe. Fractl

Drones Can Now Livestream Straight to Periscope
Yes, you read that title correctly. Periscope is now allowing for live-streaming from drones via the iPhone app. This, following the rollout of live streaming from GoPro to Periscope in January, marks the start of some undoubtedly awesome new videos from brands and consumers alike. But that's not all! According to AdWeek: "In addition to the support for drones, Periscope is also adding a search feature for looking up specific livestreams by keyword or topics." AdWeek

Google tries turning search links black (update: statement)
In a recent test that scared the blue-link-loving-socks off of my fellow marketing news enthusiast, Josh Nite, Google has turned links from blue to black for some searchers. The links reportedly remain black post-click as well, which removes the user's ability to know if they've visited a site in the past form the results page. Will this change stick? According to Google, the jury is still out: "We're always running many small-scale experiments with the design of the results page. We're not quite sure that black is the new blue." Engadget

Adobe Acquires Livefrye, User-Generated Content Will Expand
On May 3rd, Adobe announced that they're purchasing Livefyre in a move that may become increasingly familiar to brand marketers. According to MediaPost: "Rather than defer to Facebook or Twitter for their community-building efforts, brands are increasingly building out their own social-friendly properties -- with good reason. According to Forrester Research, U.S. online adults are nearly three times more likely to visit a brand’s Web site than to engage them on Facebook." MediaPost

a-b testing statistic

Snapchat Android app installs overtake Twitter in US
At the end of April, the amount of Snapchat installs on Android devices surpassed Twitter installs for the first time. CNBC reports: "Analysts see Snapchat as a rising risk to both Twitter and Facebook, as more and more people spend time within its app." What does this mean for marketers? Snapchat is something we should all be taking a serious look at and evaluating whether it's right for our brands. Chances are, it just might be. CNBC

Report: 2 years in, 75 percent of Right to Be Forgotten asks denied by Google
Two years ago, the EU established the 'Right to be Forgotten', prompting the creation of forget.me as a way for consumers to submit request to search engines like Google and Bing. According the Reputation VIP, the company responsible for forget.me, Google refuses roughly 70-75% of these requests. According to Search Engine Land, "Google most frequently denies removal requests that concern professional activity. Following that, Google often denies requests where the individual involved is the source of the content sought to be removed." Search Engine Land

Facebook Reactions make up 16 percent of total publisher likes
A couple months ago, Facebook rolled out reactions. As marketers, there was a lot of commotion over whether they were going to help increase engagement, help us understand sentiment, or even negatively affect our post metrics. For publishers, this rollout was also quite a game changer. A new study from NewsWhip showed that while the use of reactions totaled 4.7 million on the pages of publishers studied, while likes totaled 29.4 million. It appears that old habits die hard. However, that news does raise a question -- if the dislike reaction is added, which may very well happen by popular demand, will the metrics look the same? Digiday

What were your top marketing news stories this week?

I'll be back next week with more online marketing news. Have something to share? Tweet me @Tiffani_Allen or @toprank!

The post Online Marketing News: Decoding Content, Periscope Drones and Google Turns Black appeared first on Online Marketing Blog - TopRank®.

Healthcare Marketer Interview: Rob Birgfeld, AVP, Chief Digital Marketing Officer at Inova

Thu, 12 May 2016 10:30:58 +0000

In today’s world, marketers in all industries are working hard to keep up with technological innovation and changing consumer trends. But for some marketers, major shifts in the very foundation of their industry are presenting difficult hurdles as well as great opportunities. Yes. I’m referring to you healthcare marketers out there. Healthcare marketers are contending [...]

The post Healthcare Marketer Interview: Rob Birgfeld, AVP, Chief Digital Marketing Officer at Inova appeared first on Online Marketing Blog - TopRank®.

Do You Speak Sales? What Sales Can Teach Us About Account Based Marketing

Wed, 11 May 2016 10:30:42 +0000

Sales and marketing should be BFFs. We might have different focuses and methodology, but the goal is the same for both departments: make sales and drive revenue. Too often, though, the relationship is more like a mismatched buddy cop movie than a rom-com. You decide which one is the old cop a week from retirement, [...]

The post Do You Speak Sales? What Sales Can Teach Us About Account Based Marketing appeared first on Online Marketing Blog - TopRank®.

4 Elements of a Mobile Strategy That All Marketers Should Pay Attention To

Tue, 10 May 2016 10:30:47 +0000

I hate to admit it, but like most people today I take my phone almost everywhere I go. As a society, we have become very reliant our SmartPhones because they make life easier. I use my phone for the common purposes, but when I think about it,  it is incredible how much research and reading [...]

The post 4 Elements of a Mobile Strategy That All Marketers Should Pay Attention To appeared first on Online Marketing Blog - TopRank®.

Cutthroat Digital Marketing: 5 Rules to Help You Crush the Competition

Mon, 09 May 2016 10:30:20 +0000

Yesterday, started like any other Sunday. We went to brunch at our favorite spot and sat down to enjoy the breakfast arepas that I dream about all week. Then, out of nowhere, I recognized someone sitting at the end of the bar. It was Cutthroat Kitchen’s Alton Brown. It took everything I had not to [...]

The post Cutthroat Digital Marketing: 5 Rules to Help You Crush the Competition appeared first on Online Marketing Blog - TopRank®.

Online Marketing News: Social Yin & Yang, Instagram for Brands, Facebook Gives ROI

Fri, 06 May 2016 12:19:14 +0000

Yin_and_Yang_of_Biz_SM_Training

Yin_and_Yang_of_Biz_SM_Training

The Yin and Yang of Social Media Training
Having a strong, social workforce by way of employee advocates can do a lot for a business. It shows your customers that your employees believe in your brand, while making your brand more human with direct contact - person to person. Many organizations are hesitant, and often for good reason, about encouraging their employees to share news and content online. This infographic helps make the case for employee advocacy and social involvement. Social Media Today

Instagram Brand Profiles are Coming – Here’s a First Look
Just like winter, Instagram brand profiles are rumored to be on the way. According to Social Media Today, "the first images of the new brand pages for Instagram have been spotted, with Later.com posting images of the new profile format – or, at least, how the new brand profiles look at this stage of the testing process." Following news of ads being available on the platform, this may not be a huge surprise, but rather, a huge opportunity. Social Media Today

For Social Media Marketers, Facebook Produces the Best ROI
According to eMarketer, "Social Fresh, Firebrand Group and Simply Measured surveyed 551 social media marketers worldwide and asked them to choose up to three social media platforms that they thought produced the best ROI. Almost all (95.8%) of social media marketers worldwide said Facebook did." Followed in stride by Twitter and Instagram, social media giant Facebook continues to rule the roost in the eyes of marketers. Interestingly, Pinterest, Snapchat and Slideshare are trailing their social advertising cohorts. eMarketer

Groupon Lets You Send a Life-Size, 3-D Version of Yourself to Mom for Mother's Day
Sunday is Mother's day, and what better way to celebrate the lovely lady who gave you life than to send her a 3D version of yourself? For the menial cost of $30,000, Groupon is letting you do just that. What does this mean for marketers? Although not everyone can, or should, be purchasing some giant, life-sized version of themselves for dear old mom, unique gifts that go beyond the standard flowers and bruch may be increasing in popularity in the future. Making sure you angle your marketing and messaging accordingly can only help your bottom line. AdWeek

Google confirms live demo of new AdWords redesign will happen on May 24
A few weeks back I mentioned that AdWords is undergoing a much needed redesign, their first since 2008. The company has now announced that they'll be giving a live demo in their annual conference on May 24th of this year. According to Search Engine Land: "It is being built with Material Design, the design language Google uses for many of its consumer-facing apps like Gmail and Maps." What does this mean for search marketers? A potentially more user friendly, certainly prettier, AdWords platform. Search Engine Land

Business leaders say email marketing and owned websites are most effective

YouTube Introduces Virtual Reality And More
According to Social Media Today, not only are you able to record and post 360-degree video to YouTube, there will soon be a possibility to live-stream that 3D video for an audience. This is awesome news for music festivals like Coachella who count on the at-event experience to lend heavily to word of mouth promotion. This could also have implications for the real estate, sports, and entertainment industries, allowing marketers to make virtual experiences for their audiences to increase engagement and allow a try-before-you-buy scenario to play out where it previously wasn't possible. Social Media Today

Millennials, Gen-Z Alienated by Ads in Social News Feeds (Study)
Social media ads may not be the way to go when targeting millennials and Gen Z buyers. According to Social Times: "A new study by Harris Poll, commissioned by brand relationship manager Lithium Technologies, found that 74 percent of millennials (ages 20 through 39) and Gen-Z respondents (16 through 19) object to being targeted by brands on their social media feeds." For marketers, this means that finding more out-of-the box ways to target potential buyers is key to engaging this younger generation. Social Times

What were your top news stories this week?

If you have something to say, or something to share, send it my way @Tiffani_Allen or @toprank! I'll be back next week with more helpful news for your everyday marketing life.

Infographic via Social Media Today.

The post Online Marketing News: Social Yin & Yang, Instagram for Brands, Facebook Gives ROI appeared first on Online Marketing Blog - TopRank®.

3 Ways to Turn Marketing KPI Successes into Wins for Executives

Thu, 05 May 2016 10:30:03 +0000

In my role as an Account Manager at a TopRank Marketing, I work directly with brand marketing teams to strategize and execute on digital marketing initiatives for a wide variety of KPIs: website traffic, leads, social engagement, brand awareness, ecommerce sales, etc. In my earlier agency days, I believed that if we delivered results, on [...]

The post 3 Ways to Turn Marketing KPI Successes into Wins for Executives appeared first on Online Marketing Blog - TopRank®.

Do Visuals Really Have an Impact on Online Advertising Success?

Wed, 04 May 2016 10:30:59 +0000

Humans are visual creatures by nature. In fact, research shows that 90% of the information that comes to our brains is visual. And as it turns out, our visual intelligence is actually increasing while verbal intelligence is on the decline, according to an infographic from WebDAM. What does this mean? It means that the way [...]

The post Do Visuals Really Have an Impact on Online Advertising Success? appeared first on Online Marketing Blog - TopRank®.

Hello, It’s Me: How to Add Conversation Back Into Content Marketing

Tue, 03 May 2016 10:30:31 +0000

It was the video sensation of last year, currently sitting at over a billion views on YouTube. It features a smoky-voiced chanteuse in a big fur coat and a thoroughly obsolete flip-phone. And it’s a great example of what’s wrong with the current state of content marketing. I’m referring, naturally, to Adele’s video for “Hello.” [...]

The post Hello, It’s Me: How to Add Conversation Back Into Content Marketing appeared first on Online Marketing Blog - TopRank®.

What Is Influencer Marketing? Definitions, Examples, and Resources

Mon, 02 May 2016 10:30:21 +0000

Content marketers are facing their most daunting challenge yet. We survived the content glut with solid, documented strategy. We have made great strides toward properly measuring and attributing our content marketing ROI. But the next big bad is even bigger and badder than those obstacles: It’s the Fearsome Social Media Algorithm. The Algorithm Monster already [...]

The post What Is Influencer Marketing? Definitions, Examples, and Resources appeared first on Online Marketing Blog - TopRank®.

Benefits of Using Instagram

13 Jun 2013 01:47:31 Z

Many business owners are unfamiliar with the benefits of using Instagram. This mobile social platform makes it easy to share photos of everything related to a company. It can be used to showcase products, company events, employees, and behind-the-scenes activities....

How to Segregate Personal from Business Social Media Accounts

18 May 2013 01:20:25 Z

There is much confusion about how to segregate personal from business social media accounts. Much of the uncertainty stems around setting up Facebook pages, but many people also use social venues such as LinkedIn, Twitter, and Instagram. There are many...

Creating a Bullet Proof Marketing Strategy with OMDNA

13 May 2013 04:42:53 Z

Creating a bullet proof marketing strategy is essential for every business owner. In order to attract and retain customers, companies must develop a plan that aligns with their demographic market. To accomplish this necessitates having an understanding of the company's...

Understanding Lifetime Value of Customers

10 May 2013 03:20:37 Z

An essential aspect of marketing is understanding lifetime value of customers. Owners who take time to develop and maintain strong relationships can take their business to new heights with minimal expense. One of the greatest benefits of understanding lifetime value...

Why Video is Still Getting 70 Percent of All Internet Traffic

06 May 2013 23:42:03 Z

The topic of why video is still getting 70 percent of all Internet traffic was brought up in a recent mastermind meeting. Most people thought it was due to the popularity of YouTube, but videos can be published through many...

Hiring the Right SEO Company for Your Business

06 May 2013 22:19:01 Z

There is little doubt that hiring the right SEO company for your business can pay off handsomely. Skilled professionals can assess which online marketing strategies are best suited for your industry and overall goals. They can implement proven techniques to...

Building an Opt-In Email List

06 May 2013 22:01:13 Z

When it comes to building an opt-in email list, business owners ought to spend time developing a plan to ensure they maximize their efforts. As with all marketing endeavors there are some do's and don'ts that should be followed. One...

3 Cross Channel Marketing Tips

30 Apr 2013 00:02:36 Z

Cross channel marketing is one of the most powerful strategies business owners can use to maximize their online presence. Utilizing a variety of ad platforms, companies can tap into a larger base of consumers and expand brand recognition. Getting started...

How to Use Pinterest

24 Apr 2013 23:49:08 Z

Recently, there's been a lot of talk about how to use Pinterest to market a business. Many owners are uncertain of how this virtual bulletin board can be used to strengthen brand recognition or boost website traffic. Those who are...

LinkedIn Social Media Marketing

22 Feb 2013 06:12:45 Z

Regrettably, most business professionals aren't using LinkedIn social media marketing to the fullest. People tend to create their business profile, connect with colleagues, and leave it at that, but those who take the bull by the horns can reap many...

Twitter Vine

20 Feb 2013 21:13:14 Z

There's been a lot of talk about the launch of Twitter Vine mobile service that makes use of abbreviated videos. Just as Twitter abbreviates tweets, now users can integrate six second videos to showcase products and special events. Learning how...

Online Marketing Content

14 Jan 2013 23:52:41 Z

Everyone knows online marketing content is a necessary part of conducting business via the Internet. After all, search engines are designed to deliver websites containing the information searchers are looking for. Learning how to capitalize with online marketing content will...

Social Video Marketing

10 Jan 2013 20:58:22 Z

Business owners who take advantage of social video marketing can create a tremendous amount of brand buzz as long as videos are high quality and enjoyable to watch. Learning how to produce video ads and promote them in social networks...

Facebook Email Test

09 Jan 2013 21:24:39 Z

There is a lot of talk about the Facebook email test which was unveiled the end of December 2012. The experiment is aimed at generating new revenue for the popular social networking group by assessing a $1 fee to send...

Roofer Facebook Business Fanpage

04 Dec 2012 06:48:43 Z

Will Your Roofing Business SurviveThe Death of Traditional Marketing?Amazingly Simple "PROVEN SYSTEM" To Dominate Your Local Market...


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