Latest Marketing News

Why Content Marketing is Imperative for the Future of Public Relations

Mon, 27 Jul 2015 11:40:15 +0000

Whether you’re considering media relations, brand journalism or managing corporate communications, content has always played an essential part of effective Public Relations. However, PR pros that don’t accelerate their ability to develop content strategy, development and measurement quickly and effectively are being left behind as the future of digital PR evolves. This is a topic I’ve advocated for the past 3 [...]

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Why Collecting Customer Information & Listening to Feedback Can Make You a Better Marketer

Mon, 27 Jul 2015 10:30:18 +0000

It can be so easy to find yourself drooling over the prospect bringing in new customers. Unfortunately, this can mean that current and previous customers are overlooked. Current customers are a goldmine of information that can be used to draw in new customers. In 2013, Nielson found that 68% of people trust online opinions from other [...]

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Online Marketing News: Twitter Gets Safer, Google Panda Gets Fresher, Facebook Video Gets Edited

Fri, 24 Jul 2015 09:45:38 +0000

How Digital Media is Shaping a New Generation of Commerce (Infographic) – Social shopping has grown significantly in the last few years. As younger generations gain purchasing power, they are reshaping the commerce market. An infographic from Acquity Group, a digital marketing agency, studies how user behaviour differs between the generations. Acquity Group STUDY: Brands on [...]

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4 Tips for Building the Perfect Content Marketing Sundae

Thu, 23 Jul 2015 10:30:39 +0000

There’s almost nothing better on a hot day than a frosty ice cream (or frozen yogurt) sundae that uses quality ingredients and just the right balance of toppings. You have to be careful not to overdo it with a blast of different flavors which can cause the sundae to become muddled and headed for the trash can. Content [...]

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4 Creative Email Marketing Campaigns That Inspire Action

Wed, 22 Jul 2015 10:30:01 +0000

Email is a private experience. Unlike social media where comments are public email provides a safety zone for both B2B and B2C customers. What does that mean? You can receive an email, and take no action. Alternatively, a personalized email may be the tipping point that determines that you will make a purchase. According to [...]

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Find the Right Content Marketing Agency for a Happily Ever After

Tue, 21 Jul 2015 10:30:32 +0000

Heartfelt vows. First dances. Sparkler send-offs. Nothing says happily ever after quite like a romantic wedding. When it comes to finding “the one,” weddings beautifully illustrate the success of two people making a perfect match. When you’re looking for love and the match is right, you just know. It might be the way your personalities [...]

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5 Ways to Exercise & Develop Your Digital Marketing Muscles

Mon, 20 Jul 2015 10:30:18 +0000

Minnesota summers are so short that they often fly by in the blink of an eye. To make the most of the gorgeous weekend we just had, I found a bunch of active things to do. On Friday we went to the gym, Saturday consisted of Disc Golf and Sunday sent us to one of [...]

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Online Marketing News: AdWords Adds ‘Buy’, Dashing New Twitter Dashboard, WordPress Wows

Fri, 17 Jul 2015 09:45:46 +0000

The Noob Guide To Online Marketing [Infographic] – Unbounce decided to put together a noob guide to online marketing which teaches you how to market your product, service or website over a period of 6 months. It’s based on an article by Oli Gardner over at SEOMOZ.org, and it should shed some light on how to [...]

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A Small Business Owner’s Guide to Local Search Optimization

Thu, 16 Jul 2015 10:30:44 +0000

It’s a restaurant owner’s worst online nightmare – someone is searching for a restaurant in your neighborhood and your business doesn’t appear until page 7 of the search results, right below the creepy deli/gas station hybrid three towns over. According to a 2014 Google study, 50% of mobile users are most likely to visit a [...]

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Updated! A Master List of Social Media Marketing Management Tools

Wed, 15 Jul 2015 10:02:31 +0000

TopRank-Social-Media-Marketing-Tools

Social Media Marketing Management Tools

Tools make reaching social media marketing goals possible. Whether you're a soloprenuer or a multinational enterprise, it's nearly impossible to manage a social media marketing program without using 3rd party tools.

During your journey through the 3D chess of social media tool options, you'll have many decisions to make: Which tool should you start with? Should you use specialized or multi-purpose tools? What features distinguish basic from intermediate to advanced and when should you upgrade?

With the help of Emeric Ernoult (CEO of AgoraPulse, which is included in the list), we've updated our list of social media marketing management tools to help lead you in the direction of answering those questions. The list below contains information on 22 of the best social media marketing management tools, platforms and services to help manage and scale your online marketing efforts on the social web.

How to use the list: To help you navigate the list, we've split it into two segments:

  • Self-service tools (between $10 to $200 per month, many of which offer free trials)
  • Enterprise tools (typically starting at $1,000 per month, that require a demo with their team to get started)

Which is the best tool for you? Typically, self-service tools are best suited for small and medium businesses and enterprise tools are best suited for large organizations. However, there are exceptions to every rule, so we urge you to research and tools that best meet your company's needs.

SELF SERVICE SOCIAL MEDIA MARKETING TOOLS

1. Sprout Social

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Sprout Social provides great reports for social accounts and shows social content and monitored keyword searches in one stream. You can schedule content on all your accounts with a convenient publishing system and manage your Social messages on the go with a mobile app available on iOs and Android. Supports Twitter, Facebook, LinkedIn and Google+.
Pricing starts at $59/user/month.

2. Hootsuite

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Hootsuite is the leader in the Social Media Marketing Management space. It offers everything a Social Media manager needs from publishing, to monitoring, including reports and team collaboration features. Contrary to Sprout Social, it displays all your Social Media accounts in multiple streams. Some users prefer the unified stream approach of Sprout Social and Agorapulse, some like the multiple stream approach. Really a matter of personal preference. Hootsuite also provides a mobile app to manage Social streams on the go.
Hootsuite offers a free plan, paid plans start at $9/month.

3. AgoraPulse

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Agorapulse is a social media management toolkit for Facebook, Twitter and Instagram, supporting contest applications, monitoring, CRM and one-click, customizable ppt reports. All social content is funneled into an 'email-like' inbox feature and syncs accounts in real time while retaining past conversations and social data from fans & followers.
Pricing starts at $29 per month.

4. Buffer

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Buffer is the pioneer of Social Media publishing. It was the first software to introduce the queue publishing system allowing its users to schedule content accross most social networks without having to individually schedule them. It covers all Social Networks except for Instagram, and is definitely the best publishing system out there. Buffer offers a free version.
Paid plans start at $9 per month.

5. Sendible

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Sendible is a Social Media marketing platform supporting 30+ networks with services for accounts/profiles, messages and social content, social contacts, content discovery, engagement, blog content and promotion, monitoring, and analytics. Sendible also provides a white label version for agencies.
Pricing starts at $59 per month.

6. Post Planner

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PostPlanner is a publishing solution for Facebook and Twitter. It allows to schedule posts at specific times or add them to a queue. The most unique feature of PostPlanner is its "viral content" feature. In a nutshell, you can see the most viral photos, videos and linked from pages in your industry and use them on your own Social accounts to increase your engagement.
Pricing starts at $9 per month.

7. Edgar

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Edgar is a social media scheduling tool that allows you to recycle categorized social media updates and re-post them later automatically to reach more fans & followers.
Pricing starts at $49 per month.

8. Rignite

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Rignite is an all-in-one social media management platform, covering daily posting, goal-based campaigns, and analytics data. Its unique staple†is the campaign based posting feature that allows you to set a specific set of posts to promote a product, an event or a promotion and track the results of that campaign.
Pricing starts at $28 per month.

9. ScheduGram

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Schedugram is an Instagram post scheduler, with support for multiple accounts and bulk uploads. Schedugram is one of the very few apps that make it possible†to schedule posts on Instagram via a web interface.
Pricing starts at $20 per month.

10. Oktopost

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Oktopost is Social media management platform for B2B marketers, focused on delivering and measuring clicks and conversions for lead generation campaigns.
Pricing starts at $55 per month.

11. Communit

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Communit is a Twitter CRM that provides support for community management, influencer identification, customer communication, multiple profiles, tweet scheduling, and more.
Pricing starts at $25 per month.

ENTERPRISE SOCIAL MEDIA MARKETING TOOLS

12. Shoutlet

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Shoutlet manages social media marketing communications- building, engaging, and measuring, support for multiple accounts and platforms, social CRM and e-commerce for Facebook, and email marketing.

13. Spredfast

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Spredfast is an enterprise social media management system for managing, monitoring, and measuring across multiple social media channels, with a white label option for agencies. Recommended for large enterprises and large agencies.

14. Sprinklr

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Sprinklr is a Social media marketing platform and consulting service for marketers and agencies in B2B and B2C markets. It provides social media audience research, acquisition, content promotion, and measurement tools. Recommended for large enterprises.

15. Oracle SRM

Oracle 0714
Oracle SRM is Social Relationship Management platform offering a suite of tools- Oracle Social Marketing Cloud Service, Oracle Social Network, and Oracle Social Data. Oracle SRM was started after the acquisition of Vitrue and Involver by Oracle. Recommended for large enterprises.

16. Janrain

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Janrain is a customer Identity Management platform that supports customer acquisition across multiple devices, recognizes customer profiles wherever they are, and provides accurate customer data for highly targeted marketing campaigns. Recommended for large websites needing to manage social logins at scale.

17. SocialFlow

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SocialFlow is a social media management platform that handles content publishing schedules, goal-oriented social advertising, and intelligent reporting and licensing. Recommended for mid-size enterprises.

18. Engagor

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Engagor is an enterprise class social media management solution, which enables posting and scheduling on every major social network, real-time monitoring, team performance tracking, legal compliance assurance,†and analytics. Recommended for mid-size enterprises.

19. Falcon Social

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Falcon Social includes the usual social media management features, along with team tracking and permissions, competitor listening, and more. Designed for large enterprises.

20. Viralheat

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ViralHeat is a content marketing and social media management platform, supporting digital marketers with social media monitoring, publishing, analytics, content intelligence, and reporting.

21. Conversocial

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Conversocial is a Cloud-based solution for managing social media customer support across multiple networks through multiple teams as part of a larger customer service channel. Recommended for mid-size enterprises needing a solid social media customer service tool.

22. Sysomos

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Sysomos is a social media business intelligence tool, monitoring social networks, blogs, and forums to analyze how brand and products are portrayed in them. Recommended for large enterprises needing a comprehensive listening solution.

Getting Started with Social Media Marketing Management Tools

Although the most robust platforms - the ones with every kind of tool imaginable - might seem like the best, that's not always the case. Tool selection should be entirely dependent on the unique needs of your organization.

What social media marketing dashboards, software and management tools from the list above have you tested or used? Reviews, observations, insights and questions are greatly appreciated!

Obviously, tools are only as good as the expertise of the people using them. TopRank Marketing is always interested in helping companies develop their social media marketing strategy and as part of our consulting services, we can help identify the right tools for implementing a successful social media marketing program.

If there is an enterprise level tool dedicated to social media marketing management that you feel we've left out, please be sure to share it in the comments.

Top image via Shutterstock

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5 Common Writing Clichés to Avoid for Better Content Marketing

Tue, 14 Jul 2015 10:30:35 +0000

Every piece of content we produce as marketers makes an implicit promise to our audience. From beginning to end, each asset that is researched, created and published should be interesting, relevant, help solve a current pain point. The content will be informative, easy to read and provide value. We must honor that promise to hold [...]

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The Key to a Successful Digital Marketing Agency and Client Relationship

Mon, 13 Jul 2015 11:49:22 +0000

Digital Marketing success is more dynamic than ever and companies embracing everything from content marketing to predictive analytics seek outside help for strategy, implementation and consulting. However, it takes a lot more than savvy sales pitches, charismatic account management and smart creative to make a client and agency relationship work. We’ve been in the thick [...]

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Online Marketing News: Twitter Gets Googled, Meerkat Makes A Cameo, Facebook Floats

Fri, 10 Jul 2015 09:45:33 +0000

How to Create Buyer Personas [Infographic] – Buyer personas give you insight into how to best engage with your various customer types. But before you start creating those personas, take time to do the research. Check out this infographic to find out. MarketingProfs Twitter Officially Launches Ads Companion For Mobile Campaign Management – New tool, unveiled as [...]

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4 Steps Marketers Can Take Towards Increasing Their Digital Marketing Budget

Thu, 09 Jul 2015 10:30:24 +0000

Raise your hand if you’ve ever encountered a situation like the one described below: It’s time again for your annual marketing budget meeting. You’re confident that what you’ve put together is going to knock the leadership team’s socks off. You begin rocking through your amazing slide deck, chock full of powerful data points such as [...]

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Social Media Marketing for Business: Expectation Vs. Reality

Wed, 08 Jul 2015 10:30:09 +0000

When a fast food chain releases a new menu item, there is typically a lot of hype and promotion around the product. These efforts can lead to certain expectations of what consumers can expect when purchasing the item. Sometimes reality meets the expectation, but more often than not, it doesn’t. Anytime you explore new opportunities [...]

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Instant Messaging to Overtake Email as Biggest Digital Communication Platform

Tue, 07 Jul 2015 13:07:10 -0400

Over 160 trillion instant messages will be sent by 2019, according to research from Juniper.

7 Ideas for Keeping Your Brand’s Content Marketing Fresh & Relevant

Tue, 07 Jul 2015 10:30:01 +0000

  Have you ever opened the fridge and realized that all of the produce that you painstakingly picked out at the farmers market had gone bad? Maybe there were a few items that were salvageable but the rest had to be tossed. You wouldn’t want to serve your guests a rotten ratatouille would you? Today’s [...]

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The Four Keys to Power in Email

Mon, 06 Jul 2015 07:00:00 -0400

By integrating the four keys to your email messaging strategy, you will ensure a productive, profitable and positive email experience for all.

Content Marketing Measurement & ROI Advice From Experts at Kraft Foods & 3M

Mon, 06 Jul 2015 10:30:33 +0000

Understanding the potential risk and return on any investment is imperative for making a sound business decision. It doesn’t matter if the investment is monetary or that of time or resources. In recent years, marketers have begun investing more and more into digital marketing programs. Content marketing investment specifically has been on a steady uprise [...]

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Online Marketing News: G+ Brands Stripped, The Mayor Has Returned, Facebook Gives You A Cut

Fri, 03 Jul 2015 09:45:53 +0000

The 75 Most Important Social Media Acronyms – Acronyms are a natural fit for social media networks. These platforms are based on short and snappy communication, so it makes sense for people to rely on abbreviations, especially for common phrases. Check out this infographic and see how many you know. Sprout Social Google+ Brand Posts Have [...]

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5 Impactful Digital Marketing Takeaways from MNSearch Summit

Thu, 02 Jul 2015 10:30:41 +0000

In order to be an effective digital marketer, it’s imperative that you understand the role that search plays in all of your marketing initiatives. The search landscape is quickly evolving and sometimes what you need is a helping hand from some industry experts to set you down the path to success. Amazingly, that is just [...]

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Engage More Customers By Becoming a Content Marketing Sommelier

Wed, 01 Jul 2015 10:30:49 +0000

A sommelier is known for having extensive knowledge about wines, and how to complement the sensory experience of each type with perfect food pairings. Many train for years in hopes of finally becoming a Master Sommelier. When embarking on a content marketing initiative, it’s important to know how to maximize the sensory experience of your [...]

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Connecting Firmly to the Cloud

Thu, 25 Jun 2015 07:30:00 -0400

The Salesforce Marketing Cloud Connections event has moved to New York City but may have left some of its magic behind in Indianapolis.

Marketers Should Protect The Customer Journey

Wed, 24 Jun 2015 08:00:00 -0400

Today marketers can map the customer journey with an increasing amount of data and tools. But when they deliver that experience, they forget one fundamental thing: customer trust.

New Email Metric? Click-to-Smile

Wed, 17 Jun 2015 06:30:00 -0400

While happiness isn't a measurable KPI, sending people emails just to make them smile, rather than to drive sales, can be a powerful relationship marketing tool for brands.

Is It Smart Digital Marketing - Or Is It Creepy?

Tue, 09 Jun 2015 07:30:00 -0400

Cart abandonment emails have proven profitable for retailers, though sending emails referencing items that were simply viewed can be off-putting and crosses the line for many consumers.

Sweat the Small Stuff: Big Results Through Email Marketing Fundamentals

Mon, 08 Jun 2015 07:45:00 -0400

While big data is helpful to marketers, "little data," such as inbox placement rates and authentication results, often identifies problems faster for email marketers.

Facebook's PGP Email Encryption Will Anonymize Email

Mon, 01 Jun 2015 10:18:00 -0400

Facebook has announced a new encryption feature that will secure email data from both hackers and government interference.

Email: This Summer's Action-Packed Blockbuster

Wed, 27 May 2015 07:00:00 -0400

Just as superheroes need to know the villains' powers, marketers need data, which can be combined with things like video, and location-based and live content to create dynamic emails.

Honoring Your Email Program This Memorial Day Weekend

Mon, 18 May 2015 08:00:00 -0400

As retailers plan their sales for the upcoming holiday, what can they do to ensure relevant email marketing that doesn't seem to cheaply hop on the holiday bandwagon?

Just Add Data to Boost Your Email and Digital Marketing Performance

Mon, 11 May 2015 07:00:00 -0400

Using smart data in your email marketing efforts can help boost the performance of your campaigns.

Why Location-Based Emails Are So Important for Your Brand

Thu, 07 May 2015 13:30:00 -0400

Location-based email campaigns are on the rise, as brands realize that geographic personalization, which Millennials have come to expect, leads to stronger engagement.

Lessons From the High-Stakes World of Political Email

Thu, 07 May 2015 13:00:00 -0400

ClickZ recently spoke with the teams behind both Barack Obama's and Mitt Romney's presidential campaigns. Here's how email marketers can win inboxes like the political pros.

Email Strategy Changes Lives for Nonprofits

Thu, 07 May 2015 10:30:00 -0400

For most marketers, strategic email sends mean higher conversions and click-throughs, but in the nonprofit sector, the right content at the right time means more money for underprivileged Americans.

Adding the Wow Factor to an Email Strategy

Thu, 07 May 2015 09:30:00 -0400

Whether you are a newbie or a veteran to email marketing, these tips will help you streamline your strategy.

Building Consumer Loyalty With Email Rewards Programs

Thu, 07 May 2015 08:00:00 -0400

Tangible benefits and customized content are the pillars of a successful email rewards program.

Are Social Logins the Future of Segmentation?

Thu, 07 May 2015 08:00:00 -0400

Some websites have been slow to adopt social logins, but allowing users to sign in through social media can help email marketers target audience based on age, gender, and brand preferences.

5 Keys to Building a Quality Email List

Thu, 07 May 2015 08:00:00 -0400

When it comes to your email lists, quantity is good, but quality is better.

Are Your Subject Lines Strong Enough?

Wed, 06 May 2015 13:00:00 -0400

Tips for creating attention-grabbing subject lines in an email using keywords.

Rescue Your Sales With Cart Abandonment Emails

Wed, 06 May 2015 12:30:00 -0400

Almost seven out of 10 shopping carts get abandoned by consumers. Using cart abandonment emails effectively can help drive lost shoppers back to the checkout.

Brands Use GIFs to Make Their Emails Pop

Wed, 06 May 2015 11:30:00 -0400

As people's inboxes become fuller and fuller, brands like Dell, ASOS, and eBay Enterprise are standing out by including animated elements, like GIFs and videos, in their marketing emails.

6 Steps to Finding Your Personalization Sweet Spot

Wed, 06 May 2015 10:30:00 -0400

How to calculate the return on investment on email personalization efforts.

Nissan Simplifies Testing While Amping Up Segmentation

Wed, 06 May 2015 08:00:00 -0400

When Nissan's newsletter wasn't eliciting click-through or driving engagement, the brand launched a radical year-long testing strategy that measured ultra-specific KPIs.

Behavior-Triggered Email Campaigns Win and Keep Customers

Wed, 06 May 2015 08:00:00 -0400

A look at four behavior-triggered email campaigns that will provide value to your subscribers while increasing your revenue.

Missing Customers Aren't Always Lost: Winback Strategies for the MIA

Wed, 06 May 2015 08:00:00 -0400

ClickZ spoke with email marketing strategists from Office Depot and Black Lapel about best practices for engaging with customers who have stopped opening email.

Should Email Marketers Worry About IBM Verse?

Wed, 06 May 2015 07:45:00 -0400

Columnist Derek Harding takes a look at how IBM's latest offering might affect email marketers.

Less Is More: Simple Data Serves Killer Email Marketing

Tue, 05 May 2015 12:30:00 -0400

Though marketers have access to a wealth of consumer data, many of them leverage the most basic data sets, such as birthdays and purchase histories, for the best email campaigns.

Can Social Help Grow Email Campaigns - or Is It Vice Versa?

Tue, 05 May 2015 11:30:00 -0400

Many marketers have integrated their social and email campaigns, though industry experts are divided on whether social is actually useful in expanding an email campaign.

Strategic Experimentation Key to Success for LivingSocial and Refinery29

Tue, 05 May 2015 10:30:00 -0400

Lifestyle and flash-sale sites depend on daily email engagement for site traffic, so LivingSocial and Refinery29 rigorously test all content for optimal engagement.

How Friendly's Made BFFs Through Email

Tue, 05 May 2015 08:00:00 -0400

After renovating restaurants and holding subsequent reopening celebrations, Friendly's realized how much its emails resonate with the "BFFs" who receive them.

The Gmail Promotions Tab: To Game or Not to Game

Tue, 05 May 2015 08:00:00 -0400

The Gmail Promotions tab is a sore spot with many email marketers since it isolates branded content from a user's primary inbox. Is there any way out and should marketers even try?

8 Email Lessons in the Art of the Winback Campaign

Tue, 05 May 2015 08:00:00 -0400

Here are eight pointers to make sure you never have to say goodbye to a good customer.

3 Classic Email Metrics Revisited

Tue, 05 May 2015 07:45:00 -0400

Although email marketers have tons of data points at their disposal, sometimes the simplest metrics are still the best.

The State of Email Marketing Mergers and Acquisitions

Thu, 30 Apr 2015 07:00:00 -0400

The email marketing world continues to be shaken up by multiple mergers and acquisitions. What does this mean for the industry?

What’s Going on in the World of 'People-Based Marketing'?

Wed, 22 Apr 2015 06:00:00 -0400

The world of email marketing needs B2B intelligence, and the best email practitioners will look to powerhouse B2B companies to utilize their insights and tools.

Save the Date: 'One-Stop Digital' for Email Marketers

Tue, 21 Apr 2015 17:23:00 -0400

ClickZ is delighted to announce the latest topic in its Content Takeover series. Our next "One-Stop Digital" will be on all things email marketing and will take place from May 5 to 7, 2015.

Email Re-Engagement Programs: Advice From Frank Underwood

Mon, 20 Apr 2015 08:00:00 -0400

Frank Underwood from Netflix's "House of Cards" may be a ruthless politician, but he might also just have some words of wisdom for the email marketing industry.

Email as the Digital Workhorse in the Spotlight

Thu, 16 Apr 2015 07:00:00 -0400

Plus, seven killer stats that will never let you take email for granted again.

Cart Abandonment: 3 Disturbing Industry Statistics + 7 Tips for Successful Cart Reminders

Mon, 13 Apr 2015 07:00:00 -0400

Cart reminder programs, set up through email and other digital channels, can help increase conversions. Are you using this technique?

Benefits of Using Instagram

13 Jun 2013 01:47:31 Z

Many business owners are unfamiliar with the benefits of using Instagram. This mobile social platform makes it easy to share photos of everything related to a company. It can be used to showcase products, company events, employees, and behind-the-scenes activities....

How to Segregate Personal from Business Social Media Accounts

18 May 2013 01:20:25 Z

There is much confusion about how to segregate personal from business social media accounts. Much of the uncertainty stems around setting up Facebook pages, but many people also use social venues such as LinkedIn, Twitter, and Instagram. There are many...

Creating a Bullet Proof Marketing Strategy with OMDNA

13 May 2013 04:42:53 Z

Creating a bullet proof marketing strategy is essential for every business owner. In order to attract and retain customers, companies must develop a plan that aligns with their demographic market. To accomplish this necessitates having an understanding of the company's...

Understanding Lifetime Value of Customers

10 May 2013 03:20:37 Z

An essential aspect of marketing is understanding lifetime value of customers. Owners who take time to develop and maintain strong relationships can take their business to new heights with minimal expense. One of the greatest benefits of understanding lifetime value...

Why Video is Still Getting 70 Percent of All Internet Traffic

06 May 2013 23:42:03 Z

The topic of why video is still getting 70 percent of all Internet traffic was brought up in a recent mastermind meeting. Most people thought it was due to the popularity of YouTube, but videos can be published through many...

Hiring the Right SEO Company for Your Business

06 May 2013 22:19:01 Z

There is little doubt that hiring the right SEO company for your business can pay off handsomely. Skilled professionals can assess which online marketing strategies are best suited for your industry and overall goals. They can implement proven techniques to...

Building an Opt-In Email List

06 May 2013 22:01:13 Z

When it comes to building an opt-in email list, business owners ought to spend time developing a plan to ensure they maximize their efforts. As with all marketing endeavors there are some do's and don'ts that should be followed. One...

3 Cross Channel Marketing Tips

30 Apr 2013 00:02:36 Z

Cross channel marketing is one of the most powerful strategies business owners can use to maximize their online presence. Utilizing a variety of ad platforms, companies can tap into a larger base of consumers and expand brand recognition. Getting started...

How to Use Pinterest

24 Apr 2013 23:49:08 Z

Recently, there's been a lot of talk about how to use Pinterest to market a business. Many owners are uncertain of how this virtual bulletin board can be used to strengthen brand recognition or boost website traffic. Those who are...

LinkedIn Social Media Marketing

22 Feb 2013 06:12:45 Z

Regrettably, most business professionals aren't using LinkedIn social media marketing to the fullest. People tend to create their business profile, connect with colleagues, and leave it at that, but those who take the bull by the horns can reap many...

Twitter Vine

20 Feb 2013 21:13:14 Z

There's been a lot of talk about the launch of Twitter Vine mobile service that makes use of abbreviated videos. Just as Twitter abbreviates tweets, now users can integrate six second videos to showcase products and special events. Learning how...

Online Marketing Content

14 Jan 2013 23:52:41 Z

Everyone knows online marketing content is a necessary part of conducting business via the Internet. After all, search engines are designed to deliver websites containing the information searchers are looking for. Learning how to capitalize with online marketing content will...

Social Video Marketing

10 Jan 2013 20:58:22 Z

Business owners who take advantage of social video marketing can create a tremendous amount of brand buzz as long as videos are high quality and enjoyable to watch. Learning how to produce video ads and promote them in social networks...

Facebook Email Test

09 Jan 2013 21:24:39 Z

There is a lot of talk about the Facebook email test which was unveiled the end of December 2012. The experiment is aimed at generating new revenue for the popular social networking group by assessing a $1 fee to send...

Roofer Facebook Business Fanpage

04 Dec 2012 06:48:43 Z

Will Your Roofing Business SurviveThe Death of Traditional Marketing?Amazingly Simple "PROVEN SYSTEM" To Dominate Your Local Market...


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